Outline the buying process by briefly describing each of the five roles.

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Outline the buying process by briefly describing each of the five roles.

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Arya

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  1. Answer:

    Essential Steps in the Consumer Buying Process

    Stage 1: Problem Recognition.

    Stage 2: Information Gathering.

    Stage 3: Evaluating Solutions.

    Stage 4: Purchase Phase.

    Stage 5: The Post-Purchase Phase.

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